City of Riverside Partners with IESBDC to Host Summer Business Seminar Series

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SeminarDateDescription
Developing a Business Plan for Success
Friday, July 11, 2014 from 9:00 a.m. to Noon

No Cost 
Having a business plan is a necessity for the success of your small business, as it acts as a road map for effective business operations. Join SBDC Business Consultant Robert Usher for this interactive workshop and learn the steps to putting together a solid business plan – one that both defines your business goals and details a strategy to achieve them. Your Marketing Plan and Financial Analysis / Projections will be key areas of focus.
Marketing Your Small Business

Friday, July 25, 2014 from 9:00 a.m. to Noon

No Cost
Are you looking to increase your bottom line? Attend this workshop and learn how an effective marketing plan can help you to increase your sales and profitability while efficiently managing your marketing dollar. This workshop will teach you the fundamentals of marketing, including Marketing Research Basics, Defining Your Customer & Target Market, Analyzing Your Competition, and Determining Market Mix.
Loans for Your Business

Friday, August 8, 2014 from 9:00 a.m. to Noon

No Cost
If you need a business loan, but aren’t quite sure which loan you need, you won’t want to miss this seminar! Designed to give you the information you need to prepare for the loan process, you will hear firsthand from actual lenders about the various loan programs available, the different requirements and qualifications for each, and how to secure the right financing for your business.
Customer Bait
Friday, August 22, 2014 from 9:00 a.m. to Noon

No Cost
Join best-selling author and international business speaker Chuck McKay for an informative session about marketing your business for success! Learn how matching your ad presentation to the preferred activities of your customers can increase your bottom line and find out this simple technique you can start doing today to tell your company’s story as often as possible without wearing out your message.

Location: Riverside City Hall Mayor’s Ceremonial Room, 3900 Main Street Riverside, CA 92501

Pre-registration is recommended as seating is limited. Register online at www.iesmallbusiness.com