Business Spotlight: Jenson USA


(This article contains excerpts from Jenson USA)

Recently, there’s been considerable national debate over whether America is still the ‘land of opportunity’it once was. If you ask Michael Cachat, founder and C.E.O. of Jenson USA, one of the nation’s largest retailers of bicycles and related parts and accessories, the answer is a resounding, “yes”. Michael Cachat’s first job at the age of 13 was helping out in a bike shop. For the next few years he learned everything he could about the bicycle trade and started pedaling some original ideas as well. In 1994 he started his own mobile bicycle repair shop and jumped into mail order shortly after. Jenson USA was born and Cachat hasn’t looked back yet.

Cachat comes to work every day with the intent to inspire people to ride, experience and explore. By combining interests in business, embracing technology and pushing the envelope of what is possible, Cachat has certainly catapulted Jenson USA to the forefront of the bicycling community.

“Bicycles are my world and have been ever since I can remember.So it is only my nature to have created a business around them,”says Founder and C.E.O Michael Cachat.

In 2010 Jenson USA came to Riverside. Their 74,000 square ft corporate headquarters and warehouse is located on the outskirts of Sycamore Canyon Park. This very popular riding destination in their backyard is one of the many perks of the location, making it very convenient for Cachat and his team to host rides with employees and customers.

Amidst all of the rapid expansion and success, they still make it a priority to engage with the community and find opportunities to give back. Since coming to Riverside, Cachat and his team have worked with the East Hills Business Council on their annual bicycle giveaway program. Each year, they give away 20 bicycles to deserving students at various Riverside elementary schools. This year they decided to get more involved and started a “commute by bicycle”program for their staff. If the staff members commuted to work by bicycle, they could earn a bicycle for a kid. The team at Jenson USA came together and very generously donated 60 bicycles this year.

Jenson USA is a purpose driven company. They strive to provide state-of-the-art products to clients in order to maximize performance, but it doesn’t end there. Jenson USA prides itself on being the best place for cyclists to buy from, vendors to sell to, and employees to work for. In fact, the ultimate focus at Jenson is to create an over-the-top customer experience at every opportunity.

To learn more about Jenson USA, click here.